Burger King opens vegetarian pop-up


Burger King is opening a vegetarian pop-up in Madrid, Spain.

The Burger King pop-up restaurant will be in place for a month. The menu will be 100% vegetarian. Burger King also announced the launch of ‘Long Vegetal’. This is a “vegetarian” version of his classic “Long Chicken”.

The new “Long Vegetal” comes with bread, lettuce, mayonnaise and a soy and wheat-based chicken substitute. The meat substitute was created by The Vegetarian Butcher.

Vegans will also appreciate the new product if they choose to skip the mayonnaise. The new product joins the Veggie Whopper and Veggie Nuggets on Burger King’s permanent list of vegetarian products.

Borja Hernández de Alba, General Manager of Restaurant Brands Iberia Spain and Portugal, said: “We want to reach both people who base their diet on plant-based products and those who eat meat but want to reduce their consumption. .

All products with the V-Label have a quality label for vegetarian and vegan products. This ensures that there is no cross-contamination with the meat. It also guarantees that they are of vegetable origin.

According to Borja: “They are made in the fryer where only the potatoes go”.

In Spainmore than 5 million people follow a plant-based diet.

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